A Savvy Shopper’s Guide to Shopping the Nordstrom 2025 Anniversary Sale
For many the Nordstrom Anniversary Sale is the most highly anticipated (or most hyped ) sales event of the year. The sale offers exclusive deals on brand new arrivals, fall merchandise and special edition items that will return to full price once the sale is over. That is what sets it apart. It can be the perfect opportunity for savvy shoppers to score designer pieces at discounted prices. Navigating through the frenzy of this sale can be intimidating. The N-sale is not the only game in town. There are many valuable sales everywhere right now as well. If you are a Nordstrom fan and love to shop it, the nordstrom anniversary sale preview is on now. Let’s take a look at a savvy shopper’s guide to shopping the Nordstrom 2025 anniversary sale together. I am joining my pals Mary Ann and Annie for our annual favorites.

A Savvy Shopper’s Guide to Shopping the Nordstrom 2025 Anniversary Sale
Begin on the Sale Page
Start here on the sale page to preview the sale for the best deals. The general public has access to the sale on July 12. The other tiers are for nordstrom cardholders (loyalty programs that depend on how much money you spent with Nordstrom in the last year). For early access Icons are first, ambassadors, influencers and

Create a Budget and Wish List
If you create a budget and a nordstrom anniversary sale wish list, you won’t be tempted to make impulse buys, or purchase items you will regret buying. Create a wish list of the designers you like and search there first. Favorite the items you love within the sale before your turn to purchase. Many of the items will go quickly, so don’t wait long.
Check Out your Favorite Brands first
Nordstrom house brands such as Caslon, Halogen, Zella, Treasure and Bond ,are the most budget friendly options and will give you more bang for your buck. Some of my favorite brands that I featured are, Rag and Bone, Eileen Fisher, frank & eileen and allsaints. A few designers that I have favored in the past are using a lot of synthetics ( big prices for inferior and not good for the environment fabrics). I think we as shoppers should demand more if we are paying big dollars for synthetics.
Popular Designer Merch Tends to Sell Out First
Trendy brands tend to sell out first but there is a wide range of products to choose from.
Shop Wardrobe Staples
This is the best time to shop for wardrobe staples, essentials or investment items with exclusive discounts. Look for the best sweaters, accessories, and beauty exclusives. Steer clear of trendy items that won’t stand the test of time. Most of the items I selected are not what I would consider trendy. I think we are beyond that at our age. We own our own style and know what we like that works for us. There are always a few gems in the sale. I peruse this sale for hours and all of a sudden something will pop upnin once of the categories and I think this is really good.
A Savvy Shopper’s Guide to Shopping the Nordstrom 2025 Anniversary Sale-My Favorites
Here are my top picks from the sale.

Click on the links to Shop
ROW 1-Eileen Fisher Merino Turtleneck, Beautiful Avec De Filles Blazer, Barbour Rain Jacket, Barbour Funnel Neck, Fabulous Julia Jordan Paisley Dress, Reiss Double Breasted Camel Blazer (this is a beauty), Nic and Zoe Cotton Knit Blazer (I am crazy about this one)
ROW 2 Beautiful Reiss Asymmetric Camel Coat, Theory black pants, Maison de Sabre Crossbody (new brand to me love this), Kut Jeans, All Saints bag (coveting this), Ralph Lauren Red Classic Coat, Frame Jeans (recently gifted these and love), Flattering Vince Ribbed Black Midi Dress
ROW 3–Nordstrom Featherweight Cashmere Scarf (comes in many other colors), L-Agence Coated Trousers, Aquatalia booties, Michael Kors Poncho, Maison de Sabre tote (love this too), Nordstrom Pleated leather skirt, Aquatalia Suede boots.
Shop all of my Nordstrom Faves (by clicking on the arrow at the right)
Frank & Eileen Nordstrom Faves
If you’ve been curious about Frank & Eileen but hesitant because of the price, now’s the perfect time to give them a try.
I would wear every single piece you see here. I spent hours scouring the site and I selected items from all price points that I think will stand the test of time. Many come in other colorways as well.
Thank you for reading A Savvy Shopper’s Guide to Shopping the Nordstrom 2025 Anniversary Sale. I hope if you are shopping the sale this little tutorial offered a few valuable insights. Remember to plan ahead, prioritize your purchases, and avoid impulse purchases. I am not going to cover this to death. On Sunday I will share the rest of my favorites from the other departments, so save this post to refer to. I so appreciate you using my links to shop. If you could select only four items from the sale what would they be? If I were to choose four items, I would choose the three interesting blazers. I would wear them often with jeans. I am also crazy over that paisley dress. Let’s have some fun! Name your faves!
I shared many more Eileen Fisher items from Nordstrom Rack in my Sunday Favorites Post here.
Now let’s pop over and visit Mary Ann and Annie for their tips and favorites. If you see something you like be sure to use their links as well. We all spend hours scouring the sale to bring you our picks!

Thx for the work in pulling this together – I don’t need any more of anything at this point. This sale gets a lot of momentum with many blogs.
Hi PJ
I understand. I purchased one thing in the sale that I probably did not need. However, many love the sale, so I always like to cover it.
What is the white sweater you are wearing?
Hi Linda
Here is the link to the sweater. I am sorry I didn’t post it. I love that sweater but it is too hot here currently to wear it!
https://go.shopmy.us/p-21050691
What’s going on with your turned in foot?
Hi Jude
I do not have a professional photographer. I have 10 seconds to get in position for a shot. They are not always optimum. I do my best.
It’s another example of photo poses. I have seen similar several times. I think it’s a cute fun pose!!
So great to be receiving your posts with the new company!
Thank you Cindy!
Hi Pam
Thank you so much for your support!!
I love clothes and was tempted by every single piece you showed. I retired at the end of 2024. I made a point of looking at what clothes I wore and what I didn’t. I finally had a “garage sale” of the clothes I didn’t wear and cleared my closet and attic closet. It also cleared my mind.
Now, I love something special every now and then but how many of us have eight black pairs of pants? I had seven (SEVEN!} jean jackets. It had become shopping just to collect and not for what I really needed and wanted. This is how I felt when I read this post. Do we really need a strategy to shop a sale? I love your blog but found this one a little silly…. especially for women who aren’t easily talked into buying any and everything. I think I’ve matured. At age 70.
Hi Becky
I hear you. That is why I tried to choose items that will hopefully stand the test of time, and add a little fun to your wardrobe. Many women enjoy this sale, and that is why I cover it.
Wow Cindy – great post and I appreciate all the work (and great tips)!
Thanks so much Barb!!
Wow! The amount of work this most have been! Thank you!! I put a a couple more things on my wish list after my exciting purchase of some slippers 🙂 I have coveted your Slade jacket for quite sometime, but I thought it only came in black.( I am one of those that looks atrocious in black.) I appreciate your link to beige on sale. I always find something enlightening , interesting , or helpful on every one of your posts especially since we recently moved to the Sacramento area from New Mexico. A grandbaby will do that. Stay cool.
Hi Robyn
I coveted that Slade jacket for so long before I pulled the trigger. Actually Kim from Norcal Style convinced me! I just found the caramel one on ebay for very little, so now I will own two!
Some really nice choices here , putting them on my wish list. On another note, a few weeks back you wrote about your happiness with the Two Pages curtains that you ordered. I am interested in knowing if you ordered black out or room darkening , as we are about to redo our bedroom. I find that when we stay in hotels with the black out curtains i sleep so much better. So now is the time for me to decide on this feature and get more needed sleep !
Hi Carol
I linked to the exact curtains that I ordered. I ordered the black out version per my friend Kris!
These clothes and accessories are for people with lots!! of money or retirees with monies to spare..nice blog but every time I read it has clothes that no longer is available or out of reach for regular women with limited income..sorry but I’ve been reading ur site and love ur showing s.but thx
Hi Linda
I try to provide a mix of the reasonable items offered in the sale as well as the more investment pieces. I also feature stylish items from H&M, Target, Zara, and Old Navy. The Nordstrom Sale is not for everyone. I totally understand that, but many people like to shop it, so I do my best to feature those items that I feel are a good investment.
Wow…love how you’ve styled everything. I think I need to hope on one of the jackets!!!
Hi Mary Ann
I love the jackets too!